Around 5:45 pm I looked up to the sky noticing the lights turned on at the softball field. Drifting East of me I noticed a Good Year Blimp. I find it quite interesting that major corporations do not need to state what they produce in order to get their messages out to consumers. This blue and yellow blimp often floats about our Los Angeles sky and everyone recognizes it, and it’s message which is “purchase Good Year Tires.”
I questioned the blimps purpose for a split second, wondering why it would be out around the time it gets dark, because it is more difficult to see. In retrospect, It could be because the target audience gets off work around that time. The individuals who have a need for tires are those who are of driving age and have some funds.
